Friday, September 28, 2012

Site for Sore Eyes Berkeley CA Celebrates Child Eye Health Month! Are you?


This week, Site for Sore Eyes Berkeley calls to mind a quote by Ron Wild:

“Seek the wisdom of the ages, but look at the world through the eyes of a child."

Wise words, indeed. We tend to think of glasses, contact lenses, and any other form of eyewear as something “grown-ups” need. Young kids don’t need glasses.

Or do they?

If you are a parent, you no doubt have an eye on the health of your kids, whether you have one or more. You responsibly see to it that doctor’s appointments, vaccines, and flu shots are all scheduled and kept so that your kids stay in tip-top shape. But do they get a yearly eye exam? Don’t leave your child’s vision to chance.

The American Optometric Association (AOA) states that children six months old (yes, you are reading this right), can – and should –have their vision tested. This may seem extreme, but makes sense in the long run. Should there be any problem with your child’s vision (and hopefully there is none), the earlier it is detected means that it can be dealt with and aided just as early.

So as we end the month of September (which, incidentally is Child Eye Health Month), Site for Sore Eyes Berkeley asks that you parents, grandparents and guardians take note of Mr. Ron Wild’s quote. Be wise, grown-ups, and take your kids for an eye exam before that day trip to the zoo, the mall, or movies. You can be secure in the knowledge that you are looking after them well, as they enjoy and marvel the world around them.

Friday, September 21, 2012

Site for Sore Eyes Berkeley Wants to Know: Batman or Joker? BBQ or Mexican Food?

Whether that’s a silly question or heated debate among your friends, superhero fanatics and passionate foodies alike living in the Berkeley area should prepare themselves for an epic weekend.

First, checkout Superman and friends (or foes) at the Superhero Street Fair, which marks its third anniversary this year. From 2 p.m. until midnight, the Waterfront Boardwalk Oasis will be morphed into an urban theatrical landscape, full of time machines, spy gadgetry, and exhibitions of fantasy versus reality. This extraordinary backdrop will also be home to performances from the next dimension, including gladiator jousting and zorbing.

Prepared for more?

Once you’ve had your fill of villains and heroes, fill yourself with your other passion – food! After enjoying DJ Pedrogas’ performance this Sunday, September 23, there will be a Tofu lecture and a Flying Knives Pig Butchery Competition at the Eat Real Festival. While most would consider flying knives to be dangerous, undoubtedly you’re excited to watch in awe as master butchers dismantle and carve a pig (you’re a fan of Doomsday, remember?).

Understandably, you wouldn’t want to miss the comix artwork by Matt Delight or the butcher’s art of carving solely as a result of your blurred vision. So as you head to Islais Creek, stop off at
Site for Sore Eyes Berkeley first to replace your scratched contact lenses or old eyeglasses.

Friday, September 14, 2012

Eye Catching Eye Games from Site for Sore Eyes in Berkeley, CA

Oh, the power of vision! We either take it for granted or do not realize it, but our eyes have more power than we realize. If you’ve ever heard the phrase – “my eyes are playing tricks on me” – guess what? They can and do! If you’re not already been distracted by the image of the multiple spirals below, please scan it now…from left to right, up and down, or diagonally, just casually keep your eyes moving over it. 




Dizzy yet? You may have noticed, either very strongly or very subtly, that these wheels are turning.

Now for the real surprise: this is NOT an animation; your eyes are doing the work, “making” the circles move. Want proof? Stop glancing at the whole graphic, and zero in on one of the small black circles at the center of one of the circles.

Everything stops moving!

Who knew? Your eyes can make things move. (Well, sort of.)

While this trick literally looks cool, it also serves as a reminder of not only the power of your eyesight, but the sensitivity of it. Don’t take vision for granted. The team of Site for Sore Eyes Berkeley cannot stress this enough. It is important to keep your vision as strong as possible by way of a yearly eye exam. We’re not here to wag our finger at you if you’ve neglected to get your vision checked. We just want you to be aware. Maybe it is time to consider eyeglasses. If you already wear glasses or contact lenses, is your prescription up-to-date? You cannot predict if for yourself, and while your eyes play a part in the above magic trick, they cannot diagnose themselves.

We hope you had fun with this little eye puzzle, which was found at Kim L. Cooper, M.D. and where you may find some more optical illusions. Just don’t delude yourself that your eyes are fine! Make your appointment at Site for Sore Eyes, and soon.

Friday, September 7, 2012

Berkeley Scores a Touchdown with Optical Solutions.

People across the country were counting down the days until Labor Day – not exclusively for their day off from work, but in anticipation for the start of the football season. In the United States, football is more than simply a sport that has made itself part of the Thanksgiving tradition; it has become a billion-dollar industry, earning the title as the “richest sports league in the world.” Subsequently, the Super Bowl has become more than a “game” – the half-time show has become a pop-culture spectacle in itself that has featured stars as eminent as Bruce Springsteen, along with the billion-dollar commercials during the event, which is the only reason why some Americans watch in the first place.

Whether you’re cheering from the stands at Memorial Stadium tomorrow as the California Golden Bears take on Southern Utah, or watching the San Francisco 49ers play our rivals, the Green Bay Packers, this Sunday on TV, you’ll want to see the action – every blitz, block, hit and hold. What about when the San Diego Chargers face the Oakland Raiders? Don’t you want to be able to see when Carson Palmer throws a touchdown pass? Or be able to commiserate with your buddies about the calls that replacement refs made? If you can’t spot the tradition-rich California Banner above the Cal Student Section or The Niners’ SF logo on their helmets, you know it’s time to have your eyes checked. So Stop by Site for Sore EyesBerkeley before the football season punts into full gear, and you miss the game on account of your vision.